Peter Bylsma joins SKSI with over 30 years of expertise of marketing communications, media relations, public and community relations, writing, events and brand-building experience. Peter was Executive Director of the Los Angeles County Lincoln Clubs and Executive Director of Citizens Against Lawsuit Abuse for which he directed communications and events and served as spokesperson, lobbyist, publicist and producer/host of “The Broken Gavel” weekly radio program. Peter worked on Project Hero, and has worked with Fleishman-HIllard, Rogers & Associates, Golin Harris, MCA/Universal, Anheuser-Busch, IMAX, World Cup USA, Long Beach Aquarium, Kaufman & Broad, Crate& Barrel, El Pollo Loco, Airborne Express, Nestle, Nabisco, Warner Bros., GNC Stores and numerous others. He began his career with Walt Disney Productions and was a line producer for the Opening and Closing Ceremonies of the 1984 Olympic Games. A native of Los Angeles, he is a musician, an avid cyclist, soccer player and a graduate of the University of Southern California.